Your Success is My Passion


Meet Gary


The most successful people and the strongest brands challenge the status quo; they recognize doing things the same way won’t propel them. They need a catalyst. They need Gary.

Gary is the change agent who will help you flourish by guiding you to reach new heights. He’ll help you uncover the truest essence of your brand and discover the deeper emotional connections that drive growth and loyalty. How? He asks thoughtful and thought-provoking questions that shift the accepted paradigm and improve results.

Gary’s experience spans consulting, brand marketing, advertising, and marketing research including 26 years as Founder and President of Insights in Marketing. He also brought his talents to The Cambridge Group, Leo Burnett Advertising, and Kraft Foods.

A highly sought-after advisor, speaker, and consultant in marketing and strategy, Gary shares his wealth of knowledge to:

  • Mentor senior managers
  • Educate and inspire audiences through speaking, moderating a panel, or emceeing an event
  • Nurture entrepreneurs to add emotional and financial value to their businesses
  • Propel brand growth, customer loyalty, and profit

Start-ups, established companies of all sizes, and managers at all levels seek Gary’s counsel. A natural storyteller and engaging speaker, he teaches by sharing personal experiences and marketplace successes. Clients and audiences actively listen, learn, and even smile.

Gary gleans teaching moments from his work with clients as diverse as MillerCoors, CDW, Gerber, General Mills, Liberty Mutual, PepsiCo, S.C. Johnson, Pernod Ricard, identiMetrics, and many, many more.

As a judge at Chicago Booth’s New Venture Challenge at the Polsky Center for Entrepreneurship (a top-ranked U.S. accelerator program), Gary has advised multiple teams (including three winners), helping improve their positioning, presentations, and strategy.

He has spoken to major companies and graduate schools on how to “kick butt” through better branding and positioning. He has moderated lively panel discussions on topics including leadership and entrepreneurship and emceed at industry conferences. In all cases, attendees leave with an “aha.”

Gary is a co-founder and trustee of The Center for Enriched Living, an organization dedicated to enriching the lives of people with developmental disabilities. Additionally, Gary sits on the boards of a large private foundation that helps Chicagoland’s under-served and Working Credit NFP which interrupts structural racism through credit building education and counseling. He also serves on the Executive Committee of Temple Jeremiah where he is a Vice President.

When not counseling others, Gary spends quality time with his wife Lori, or FaceTiming with family and friends, working out, biking, punning, and inhaling Chicago sports.

Get a sense of Gary by reading his article Our Jewish Synagogue is a Brand: Why You Should Care in which he defines the true meaning of branding in a time when branding is an overused and misused word. Or view his guest role on the critically acclaimed-Solvecast podcast How to Create an Emotional Connection with your Customers.

Success Stories

Let’s Talk


Gary Kash helps people. Whether consulting or giving a presentation, he shows how to find and activate insights to take his clients to the next level. His unique approach blends marketing fundamentals, education, mentoring and wit to achieve strategic objectives. Find out why clients keep coming back, contact him today.